Our History

GOBI USA BEGAN WITH A VISION – TO BUILD A DURABLE, ATTRACTIVE UTILITY STORAGE RACK. Using state of the art materials with modern design concepts. For far too long the discerning off-road enthusiast has had to choose between good looks and functionality: accessories have been either handsome but rather flimsy, or rugged but plain and boxy-looking. When you think of the investment you’ve made in your off-road machine, wouldn’t you prefer to have accessories that are developed to blend with and enhance the automaker’s design and be so durable that they will outlive the vehicle? This is the focus of GOBI- “GOBI strives to make a  difference” – difference in the belief that racks & accessories don’t have to be ugly to be powerful. GOBI uses only the highest-grade materials: our racks are engineered to the maximum capacity that your vehicle can handle. Yet they are developed to seamlessly integrate with the automaker’s design concept giving your vehicle a classy, bold look. You purchased an SUV because you crave the excitement and adventure of getting to those hard to reach places that only the few with determination will ever see. Our gear will easily carry your most demanding cargo for the life of your vehicle. And better still will look great in those amazing back country photos that you’ll share with your friends. GOBI is a feeling of confidence that you have the best there is to offer, and excitement about the bold symmetry our racks add to your investment. “GOBI Different…”

GOBI USA is a brand name product line of Intelligent Design 2000, a leader in product development for the automotive roof rack and telecommunications industry. Products produced and patented by Intelligent Designs 2000 or ID2 are quite diverse and range from sewn products for cellular phones, PDA’s, flashlights, inventory control, cameras and lap tops to injection molded belt clips for cellular phones and auto accessories. Many ID2 products are carried by brand name companies such as Nextel, Verizon, Sprint , Wal-mart, Symbol, Ace Hardware and AutoZone, just to name a few. ID2 finds the secrets of its success in its research and development of new, innovative time and money saving ideas. ID2 stands today as a benchmark of insight and creativity and owes its success to relentless hard work and dedication in its pursuit of the very best for its customers.

Intelligent Designs 2000 Corp.

“Intelligent designs for the new millennia”